Zhu Hao, Rosalinda Tanguilan
ABSTRACT
Strength training is widely recognized as a critical component of physical fitness and preventive health; however, localized empirical studies on training engagement and fitness outcomes remain limited in the Philippine context. This study examined the strength training engagement patterns and fitness skill levels of customers at MUSCLEDEPOT to provide context-specific evidence from a developing fitness market. Using a descriptive–quantitative research design, data were collected on customer demographics, strength training engagement across four dimensions (training duration, intensity, frequency, and session length), and fitness skills in five domains (strength, speed, power, flexibility, and endurance). Findings indicated that members generally engaged in strength training at moderate to high intensity but demonstrated low to moderate training duration and frequency. Fitness skill assessments revealed moderate performance in strength, flexibility, and endurance, with comparatively lower levels in speed and power. Overall, the results suggest an imbalance between training intensity and training consistency, which may limit comprehensive fitness development. The study offers practical insights for fitness center management in designing structured, targeted training programs, improving member engagement, and enhancing training effectiveness. By providing localized baseline data, this research contributes to evidence-based fitness programming and supports future investigations into sustained gym participation and fitness behavior in similar contexts.
Keywords: customers, gym, fitness skills, strength training, training engagement, Tuguegarao City
https://doi.org/10.57180/ohjj6551